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Marketing Specialist

Sway

Sway

Marketing & Communications
Lake Forest, CA, USA
Posted on Friday, June 7, 2024
Company Overview and Job Description Summary:

Founded in 2005, Oceania Inc. is a diversified company with business in e-commerce, advanced materials, and renewable energy. Our mission is to bring high-quality consumer products at low cost by combining innovative marketing with data-driven technologies. Since our founding, Oceania has rapidly grown while expanding our market internationally to over ten countries in North America, Europe, and Asia.

We are seeking a dynamic and creative Marketing Specialist proficient in social media management and event planning to join our team. As a Marketing Specialist, you will be responsible for developing and executing marketing strategies to enhance brand awareness, engagement, and drive business growth through various social media platforms and events.

Note: Candidates with tech/machine industry background are highly encouraged to apply.

Requirements

Social Media Management:

  • Develop and implement comprehensive social media strategies to increase brand visibility and engagement across platforms such as Facebook, Instagram, Twitter, LinkedIn, etc
  • Create and curate engaging content including posts, videos, and graphics that resonate with our target audience
  • Monitor and analyze social media metrics and insights to optimize performance and identify opportunities for improvement
  • Stay updated on industry trends and best practices in social media marketing to keep our strategies fresh and effective

Event Planning and Execution:

  • Plan and coordinate both virtual and in-person events such as product launches, webinars, workshops, trade shows, and conferences
  • Manage all aspects of event logistics including venue selection, vendor coordination, budget management, and attendee registration
  • Develop promotional materials and strategies to drive attendance and maximize event ROI
  • Ensure seamless execution of events by overseeing setup, staffing, and post-event follow-up

Community Engagement:

  • Actively engage with our online community by responding to comments, messages, and inquiries in a timely and professional manner
  • Foster meaningful relationships with followers, influencers, and brand advocates to enhance brand loyalty and advocacy

Analytics and Reporting:

  • Track and analyze key performance indicators (KPIs) related to social media engagement, event attendance, and ROI
  • Prepare regular reports and presentations to communicate insights, trends, and actionable recommendations to stakeholders

Qualifications:

  • Bachelor’s degree in marketing, Communications, or a related field
  • Proven experience 1-2 years working in social media management and event planning, preferably in the tech industry
  • Strong understanding of social media platforms, algorithms, and best practices
  • Excellent written and verbal communication skills with a keen eye for detail
  • Creative thinker with the ability to generate innovative ideas and solutions
  • Highly organized with the ability to manage multiple projects simultaneously and meet deadlines
  • Proficiency in social media analytics tools and event management software
  • Strong interpersonal skills with the ability to collaborate effectively with cross-functional teams
  • Flexibility to work occasional evenings and weekends for events or live social media coverage

Benefits

Working Conditions and Physical Requirements:

There are prolonged periods of sitting, standing and working at a computer and on the phone with a headset. Traveling may be required.

Job Type: Full-time

Pay: $24.00 - $28.00 per hour

Expected hours: 40 per week

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee discount
  • Health insurance
  • Paid time off

Schedule:

  • 8 hour shift
  • Monday to Friday
  • Weekends as needed

Experience:

  • Marketing: 1 year (Required)

Ability to Commute:

  • Lake Forest, CA 92630 (Required)

Ability to Relocate:

  • Lake Forest, CA 92630: Relocate before starting work (Required)

Work Location: In person