Job Description for Manager, Commercial Operations & Marketing
Type of Position: Full-Time Department: Commercial
Reports To: CCO (or, if lacking a CCO, the CEO) Direct Reports: None
Location: Onsite (Philomath, OR) Schedule/Hours: Standard operating hours 8:00a – 4:30p (flex based on role allocation)

Overview of Lazarus 3D:
Surgeon skill and experience are the biggest determinants of patient outcomes. Unfortunately, surgeons
learn hands-on skills by operating on patients and sometimes they make costly mistakes. Lazarus 3D’s
Pre-Sure platform allows surgeons to rehearse every surgery ahead of time on a replica of their patient
created in hyper realistic materials. This technology has the potential to transform patient safety and
outcomes. Lazarus 3D’s Skill-Sure platform delivers world class surgical training solutions to healthcare
professionals, reducing the learning curve, aiding development of innovative solutions, and is used by
medical device companies for training, demonstration and marketing. Pre-Sure and Skill-Sure models
mimic the soft, realistic textures of real organs and provide a unique hands-on operative experience.

Our mission is to help doctors Operate with Confidence:
Lazarus 3D is driven by a singular mission: to eliminate surgical errors. Our technology helps doctors
Operate with Confidence. Join us at Lazarus 3D as we define a new era of surgical precision and
personalized care.

Your Role at Lazarus 3D:
In this role, you function as a commercial operations and marketing manager within the commercial team,
responsible for translating company strategy into outward-facing marketing, customer engagement
systems, and measurable revenue-supporting activities.

You will own both the execution and performance of marketing and commercial operations functions,
including brand presence, digital channels, online store performance, and CRM-driven campaigns. This
includes developing and refining approaches based on data, identifying opportunities for improvement,
and driving initiatives that increase customer engagement and conversion.

You will also support the sales process through coordination, content, and, when assigned, direct
customer engagement as a Point of Contact (POC).

This is a hands-on role with independent ownership of defined functional areas and performance
outcomes.

Essential Job Functions:
● Support our vision and mission: To improve patient surgical outcomes.
● Proactively promote a positive culture and commitment to customer success.
● Comply with Lazarus 3D’s Quality System.
● Embrace company core values and operate with a high degree of ownership and accountability.
● Own the development and execution of marketing and brand activities, including creation of
materials, management of social media channels, and support of product launches and
campaigns, ensuring consistency and effectiveness across all customer-facing content.
● Define, track, and continuously improve key marketing and commercial performance metrics
(KPI’s, e.g., lead generation, engagement, conversion, and campaign effectiveness), using data
to refine approach and inform decision-making.
● Manage and optimize the company’s digital presence, including the website and online store, with
ownership over product presentation, merchandising, and initiatives to improve usability,
customer experience, and conversion performance.

● Own CRM-driven marketing and lead management processes, including campaign execution,
lead tracking, segmentation, and data integrity, ensuring CRM is actively used as a tool for
commercial insight and follow-through.
● Develop and implement scalable processes for campaign execution, lead follow-up, and
customer engagement to improve consistency, speed, and effectiveness of commercial
operations.
● Coordinate and support conferences and events, including logistics, materials preparation, lead
capture strategy, and post-event follow-up, with responsibility for translating event activity into
measurable pipeline contribution.
● Support customer engagement and sales processes, including serving as Point of Contact (POC)
when assigned, participating in client communications, supporting quote development and intake
coordination, and ensuring accurate documentation of all interactions in CRM.
● Identify gaps, inefficiencies, and opportunities across marketing and commercial operations
workflows, and independently drive improvements to systems, processes, and execution.
● Market analysis to help inform company strategy, new product development and expansion
planning.

Qualifications and Critical Skills/Expertise:
● 4+ years experience in marketing, commercial operations, or related role
● Demonstrated ability to independently own and drive functional outcomes
● Experience defining metrics and using data to improve performance
● Strong organizational and operational thinking with ability to build scalable processes
● High attention to detail in both written and visual content
● Strong communication skills (written and verbal)
● Ability to operate effectively in a fast-paced, cross-functional environment
Other Knowledge and Skills:
● Experience with CRM systems (HubSpot preferred)
● Proficiency in Google Workspace or Microsoft Office
● Familiarity with social media platforms and scheduling tools
● Basic analytics and reporting capability
● Experience with website or e-commerce management strongly preferred
Required Familiarity with the following Equipment:
● Ability to translate technical or clinical concepts into clear messaging
● Strong ownership mindset and follow-through
● Comfortable working across teams (sales, operations, leadership)
● Adaptable and willing to take on evolving responsibilities

Working Environment & Physical Requirements:
Office work expected for 80% of time, remaining 20% may consist of photo and video shoots in a surgical
simulation lab environment and/or engagement with customers at conferences, events or at their facilities.
This is expected to involve travel to conferences or other events with customers approximately once per
quarter.

While performing the duties of this job, the employee must regularly:
● Experience prolonged sitting, some bending, stooping, and occasional fast walking.
● Use hand-eye coordination and manual dexterity sufficient to operate hand tools.
● Occasionally lift and/or move up to 40 pounds.
● May have exposure to biologics and chemicals.

What Success Looks Like in This Role:
● Marketing activities consistently generate measurable engagement and qualified leads
● Online store performance improves over time (conversion, clarity, usability)
● CRM is accurate, actively used, and provides visibility into pipeline and customer activity
● Campaigns are executed consistently and refined based on performance data
● Conferences and events result in measurable pipeline contribution and follow-up

● Commercial processes become more standardized, scalable, and efficient over time
● When acting as POC, customer interactions are timely, professional, and effective

Lazarus 3D is an Equal Opportunity Employer; Employment with Lazarus 3D is governed on the basis of
merit, competence and qualifications and will not be influenced in any manner by race, color, religion,
gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity,
marital status, mental or physical disability or any other legally protected status.
Candidates must be US citizens/Permanent residents or be eligible to work in the United States.